Our certified audience figures

Since 2008, Polimerica has submitted its website traffic data to certification under the CSST WebAuditing scheme promoted by ANES.

The measurement covers page views, visits, users and average session duration. Since October 2022, data have been collected through Matomo and certified by Eurorevi.

A detailed certificate can be viewed and downloaded for each reporting month.

Click “PDF” to download the full certificate for each month.

Definitions

Users: the total number of unique combinations of an IP address and an additional identification element, such as a user agent, cookie and/or registration ID.

Visits: a series of one or more page views served to a valid user. A visit ends when no new page is viewed on the site for more than 30 minutes. A page view from the same site occurring more than 30 minutes after the previous one is counted as a new visit.

Page views: the total number of pages viewed during the month.

Average duration: the total duration, in seconds, of all visits involving at least two page views, divided by the total number of visits involving at least two page views.

Notes

All automatically generated traffic not directly initiated by users is excluded from certification. This includes traffic generated by automated search engines, personal robots, unsolicited panels within frames, splash pages, internal development activity, traffic from computers within the domain and server-push traffic. As a member of IFABC (International Federation of Audit Bureaux of Circulations), CSST WebAuditing applies international measurement standards designed to help publishers and advertising agencies assess digital-audience data. CSST works with ABCe to examine measurement tools and verify that they provide data consistent with IFABC standards.